Ed Hardy tees—a fad that burned bright in the 2000s—are also having a bit of a revival. Printed with skulls and tigers, and embellished with rhinestones, the flashy tops have been recently sported by Bella Hadid and Addison Rae (she wore her pink Hardy tee as a dress, with platform flip-flops for the full Y2K effect). On Depop, vintage styles are now going for upwards of $200, and Ed Hardy is so in-demand that it even launched an offshoot streetwear line, called By Appointment Only. The concept of these tees, mostly associated with “divorced dads” and former Jersey Shore cast mates, becoming popular again was pretty unthinkable until recently. Yet, like all fads do, it seems we’ve come around again, and emerging labels are now even channelling the Ed Hardy look, albeit in a more artistic, refined way. Juliet Johnstone, who hand-paints baby tees and pants, certainly captures the graphic feel of those infamous tees with her own pieces.
The consensus seems to be to let the hat take center stage, and to keep the rest of your fit simple. Whereas Y2K stars wore their Von Dutch trucker hats with extremely maximalist outfits—think with ripped jeans, camo tees, and bejeweled sunglasses—now it’s all about balancing out the gaudiness of a trucker. If you’re in the market for one, cool indie labels like Beepy Bella have released their own take on truckers, including one in denim and covered in luxurious Swarovski crystals. “I always love to play with nostalgia and retroness within my work,” says Beepy Bella designer Isabella Lalonde. “What I love about [our] truckers is that they are a storybook for your head. There are secret messages embedded throughout the cap, especially when you turn it upside down. People feel the love when they wear them.”
Sami Miro might have just released the hottest sustainable swimwear this summer. The Los Angeles–based designer has a knack for creating paparazzi and double-tap-worthy looks, whether that is reworking leather jackets for the likes of Bella Hadid, creating customized mod skirt suits for Cardi B, or even being her own best advertisement and wearing her body-skimming designs on Instagram. Though Miro has mostly done ready-to-wear, including slinky tanks, miniskirts, and body-skimming dresses, she has now dipped her toe into the world of swim with her collection H20. “It is an extension of our beloved signature styles and H2O collection that can be worn as swim or as a part of a street look,” says Miro. That’s the key crossover. ” Super-skimpy, made out of mesh, and boasting a stringy french cut, the pieces certainly have that head-turning appeal.
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